Dynata CEO Gary Laben joined MarTech Advisor’s “Talking Stack” podcast on Nov. 18 for a converation on how marketers can use research-based first-party data to better understand the customer. Gary and David Raab of the CDP Institute and Anand Thaker of Intelliphi discussed the combination of technology and skills needed to engage with customers in…
Month: November 2019
Today on Election Day 2019, Dynata released it first Political Sentiment & Media Trust tracker, an exclusive look at the media outlets voters trust the most for their news and political content. The results? Party lines carry over into voter media diets, local newspapers continue to be a popular source for political news, and voters…