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The power of first-party data

Innovation, opportunity and growth all start with uncovering the accurate insights that drive smarter decision-making. Those insights come from real people, engaged and ready to respond, delivering data you can trust and providing the foundation for accurate insights and better decision-making.

Dynata is the world’s largest first-party data company, with a global reach of more than 62 million consumers and business professionals, fully permissioned with billions of verified data points. In a post-cookie world, first-party data has never been more critical to ensure you can maintain the holistic understanding of your customers and their preferences, wants & needs.

Dynata has the industry’s highest-quality data, delivering the right mix of consumers, business professionals and hard-to-reach audiences. They are vetted and verified – real people with real opinions – available and accessible for your research needs. This is the foundation of the Dynata Platform, a full suite of services for insights, activation and measurement across the entire marketing journey.

Learn more about Dynata’s Data >
  • 62+MILLION consumers & business professionals
  • 4 BILLION insights uncovered annually
  • 100+MILLION survey completes annually
  • 6000 customers in all major industries

CUSTOMER STORIES

How We’ve Helped Our Customers

Powerful Data. Strong Solutions.

​ Connect our data with your own and other sources, revealing the holistic picture of your customer and your market.

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Chobani Debuts New Yogurts & Drinks with Immunity-Supporting Probiotics
SOURCE: ASSOCIATED PRESS
Why creative variety is integral to brand advertising
SOURCE: MARKETING INTERACTIVE
Amazon Primes for Another Happy Holiday and Prosperous New Year
SOURCE: BAIN & COMPANY

POWERED BY DYNATA

Real Insights. Real Results.

Data you can trust from the largest, most broadly-sourced panel worldwide.

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