New Conviva Data Reveals How Consumers Discover Streaming Content – And the Implications for Publishers
The report illustrates a direct correlation between high social media usage and high streaming video consumption, showing social platforms are…
Read MoreWhat’s the One Thing Gen Z, Millennials, Gen X and Boomers Have All Relied On in the Pandemic? Texting.
Study shows pandemic shifted consumer behavior, forcing brands to adapt new marketing strategies to meet customers where they are
Read MoreNearly 1 in 3 Parents Have Never Talked to Their Child About the FAFSA
An annual survey from Discover Student Loans found 29% of parents have never talked to their child about the Free…
Read MoreCloud Migration Plans Surge Despite Security Concerns
The need to remain competitive and cater to increased user demands has prompted a 15% jump to 37% of companies…
Read MoreDiversity, Equity and Inclusion programmes highly valued by employees, but two British employees out of five regularly experience microaggressions
Just ahead of Global Diversity Awareness Month (October 2021), Dynata (@DynataGlobal), the world’s largest first party data and insights platform,…
Read More80% of Consumers More Likely to Shop with Brands that Show they Understand Them
Consumers seek consistent communication and offers both in-store and online this year
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