Global Consumer Trends | Dynata

The New Experience Economy

Nearly everyone’s lives have been changed by the pandemic, and for almost half of the global population, the change has been profound. The pandemic also led to widespread digital adoption as people were empowered to work, shop, and connect with others from the comfort of their own homes. Are these new values and digital behaviors here to stay?

Advances in technology could further augment how we experience shopping, entertainment, payments and each other in the metaverse and beyond. What is the reality ahead of people embracing augmented shopping, alternative currencies and immersive entertainment experiences?

We explore the opinions and attitudes of consumers across the world to uncover the key trends in the New Experience Economy.

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  • Understand emerging consumer trends in online shopping

  • Find out if consumers are willing to embrace augmented shopping, virtual experiences and cryptocurrencies

  • Learn how consumers’ priorities changed in their lives and work

Explore Related Topics


Alternative Currencies


Alternative currencies have taken off. How invested are people in adopting them in The New Experience Economy?

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The Metaverse & Virtual Experiences


Demand for online experiences has grown. Are consumers ready to embrace the metaverse in The New Experience Economy?

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The Digital Consumer


More people shop online now than ever before. How can brands better engage consumers online in The New Experience Economy?

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Explore Additional Global Trends Reports

Dynata’s Global Consumer Trends research series leverages our global scale and rich first-party data asset to explore and illuminate the emerging attitudes and opinions behind consumer behaviors and trends. Using responses to more than 11,000 consumers across 11 countries, the reports dive deep into the changing and evolving factors driving economic and social change around the world.