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A Guide to Leveraging Data and Insights at the Speed of Your Business
In a marketplace increasingly defined by stringent and tightening regulations, volatile and fast-moving markets, and the longer-term financial effects of…
Sample Lemon Markets? | Ep. 148 – Data Gurus Podcast
In this episode, Bob and Sima cover several hot topics related to challenges within the industry around data and sampling.Thats…
What you need to know about zero-party data
Zeroth-party data of late has started to be misused in the marketplace as a catchphrase without a clear understanding of…
How to Ensure Data Quality In Surveys
In-Survey quality control questions are an effective way to improve data quality A variety of questions can be used. They…
New Conviva Data Reveals How Consumers Discover Streaming Content – And the Implications for Publishers
The report illustrates a direct correlation between high social media usage and high streaming video consumption, showing social platforms are…
What’s the One Thing Gen Z, Millennials, Gen X and Boomers Have All Relied On in the Pandemic? Texting.
Study shows pandemic shifted consumer behavior, forcing brands to adapt new marketing strategies to meet customers where they are
Nearly 1 in 3 Parents Have Never Talked to Their Child About the FAFSA
An annual survey from Discover Student Loans found 29% of parents have never talked to their child about the Free…