From research to results in one connected workflow
Survey and Data Enrichment
Use first-party survey data to understand who your audience is, what motivates them, their attitudes, preferences, and intentions.
Audience Activation
Transform survey data into people-based, scaled audiences for advertising targeting across digital, including programmatic, CTV and social media.
Brand Lift
Understand the impact of your advertising in real-time – optimize your campaigns to drive results.
Why Dynata Media Solutions
Built on trusted, quality first-party data
Power campaigns with verified, consented data from real people to ensure accuracy, reliability, and confidence in every decision.
Global scale with unmatched depth
Tap into one of the world’s largest first-party panels to reach audiences across markets with the scale and consistency across channels.
Richer audience understanding
Activate audiences built on deep attitudinal, behavioral, and intent- based attributes, enabling more precise, insight-driven engagement.
Precision without compromise
Balance scale and accuracy using deterministic data, ensuring campaigns reach the right people and reduce wasted ad spend.
A trusted foundation for smarter media
Build targeting and optimize measurement on transparent, privacy- safe data that delivers confidence in both execution and outcomes.
What makes Dynata’s solution unique?
3K
audience attributes add depth of targeting to audience
450+
We’ve measured 450+ media publishers with brand lift
70M+
Global panelists available for modeling and matching
3X
Improvement in ROI from insights-driven media campaigns
Connect with the team
We’re here to help with a project, provide more information or answer
any questions you may have.
