Inside the Global RepTrak 100: How reputation is being reshaped in a rapidly evolving landscape

May 6, 2026

12pm ET

Join us for a data-driven look at the 2026 Global RepTrak 100, the definitive ranking of the world’s most reputable companies. 

In this co-presented webinar, RepTrak will unpack the latest global trends shaping corporate reputation, including how stakeholder expectations are shifting and how companies are adapting in response. Dynata will provide perspective on the data infrastructure behind the study, highlighting how high-quality, first-party data enables consistent, reliable insights at global scale. 

Together, we’ll explore how reputation is being built today, what’s changing in how stakeholders form opinions, and how organizations can translate these insights into more effective strategies across communications, brand, and business performance. 

Attendees will gain a behind-the-scenes view of the methodology, along with practical takeaways on how leading companies are strengthening trust, navigating complexity, and positioning themselves for long-term success. 

What you’ll learn 

  • Key trends shaping global reputation in 2026 
  • How stakeholder expectations are evolving across markets 
  • How reputation is measured using high-quality, first-party data 
  • What differentiates leading companies in today’s environment 
  • How to apply reputation insights to strategy, communications, and growth