Trusted by top agencies and global brands
Undeniable results
Proving the value of premium media shouldn’t be hard. Dynata Brand Lift gives you clear, independent proof of how your inventory drives brand lift on metrics like awareness, consideration, and purchase intent. With seamless integration into publisher workflows, we remove the friction and give your teams the data they need to support QBRs, strengthen proposals, and close renewals with confidence.
Benefits of using Dynata
Outcome-driven measurement
Go beyond basic metrics with brand lift insights that clearly demonstrate the real business impact of your media.
Flexible solutions for every publisher
From custom integration to scalable measurement, Dynata adapts to your workflows and business goals so you can monetize more effectively and move faster.
Unwavering quality
Our rigorous data standards ensure your audience insights and measurement are accurate, fraud-free, and advertiser-trusted.
Results that speak for themselves.
Most measurement today is modeled, platform-owned, or limited to post-campaign summaries.
Dynata is different. As a neutral, research-grade partner— not a media seller— our insights carry more weight with advertisers. You’re not just validating results; you’re building a data-backed narrative that proves impact and drives future revenue.
Why publishers choose Dynata
Independent & credible
Dynata is a trusted, independent partner—giving your brand lift results the objectivity and authority that advertisers demand.
Proven track record
With decades of experience and deep roots in audience measurement, Dynata powers outcomes for the world’s top media platforms and publishers.
Real people. Real outcomes.
Our insights are built on real, opted-in individuals so your results are precise, defensible, and advertiser-ready.
Seamless integration
From pre-campaign setup to post-campaign readouts, Dynata integrates into your workflows with minimal lift and maximum value.
Flexible & scalable
Whether it’s a large CPG campaign or a niche brand launch, Dynata’s solutions scale to fit the size, scope, and goals of every advertiser.
Advertiser-ready reporting
QBR-ready results that help you clearly demonstrate campaign impact and tell the story behind every impression.
Connect with the team
Learn how Dynata helps you prove performance and grow revenue.