DIY Survey capabilities

Empower your research with self-
serve solutions

Tap into the world’s largest first-party panel with tens of millions of consumers and business professionals. With Dynata, you can design, launch, and analyze surveys that drive real insights faster and with greater confidence.

Empower your research with self-<br>serve solutions
Problem & Solution Overview

Simplify every step of your research journey

What if you could program your research projects quickly and easily, on demand,
using the best tools and the world’s highest quality first-party data?
Now you can. Whether you’re designing surveys, reaching hard-to-find audiences,
or turning raw data into impactful stories, Dynata’s self-serve solutions make it faster and easier.
Empower your teams with tools for survey scripting, DIY sampling,
and intuitive data visualization. Make smarter decisions, faster.

Impact Metrics

Why choose Dynata?

Largest first-party panel

Reach over tens of millions of verified individuals across 50+ countries.

Flexible support models

Choose DIY, collaborative, or fully managed survey support.

Built for scale

Design, launch, and monitor complex surveys at scale.

Quality assurance built-in

Automated data checks and logic validation ensure clean data.

Custom audience targeting

Profile-based segmentation on thousands of attributes.

Real-time reporting

Get real-time insights through interactive dashboards and easy exports.

Technology & Integration

Online survey platform built for speed, scale, and reliability

Dynata’s online survey platform combines powerful survey data tools with flexible technology to support fast, high-quality research.

  • Mobile-first survey programming
  • Multilingual capabilities
  • Integration with CRM and analytics platforms
  • Custom APIs for streamlined workflows
  • Dynamic sampling and quota management

How it works

From audience to insight
in 5 steps

  • 01

    Find your audience

    Select from Dynata’s proprietary panel using detailed demographic and behavioral filters.

  • 02

    Build your survey

    Use our intuitive interface or partner with our programming team for custom logic.

  • 03

    Test & launch

    Preview on multiple devices, check skip patterns, and validate formatting.

  • 04

    Collect & monitor

    Watch response rates, completions, and quotas in real time.

  • 05

    Analyze & export

    Access clean, structured data or integrate directly into your BI tools.

Designed for research, built for business

Dynata’s survey data collection tools are ideal for:

Customer satisfaction and NPS measurement

Market sizing and product testing

Concept validation and message testing

Frequently asked questions

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What is survey data collection?

Survey data collection is the process of gathering structured feedback from individuals through surveys to inform business decisions.

What is first-party data?

What’s the difference between first-party data and third-party data?

How is Dynata different from other survey data collection companies?

Can I use Dynata’s platform for one-time or recurring surveys?

What kind of support is available?

Is Dynata’s software easy to integrate with our existing systems?

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Build smarter surveys with first-party data

Ready to collect cleaner data and unlock deeper insights? Partner with Dynata
for survey data collection solutions that scale with your goals.