Dynata+

Introducing Dynata+.
Research-grade data in a platform built for research professionals.

Whether you’re conducting global surveys or brand lift studies, Dynata+ delivers respondent data you can trust in an always-on, easy-to-use, self-serve platform.

Introducing Dynata+.<br>Research-grade data in a platform built for research professionals.
Features

Platform capabilities of Dynata+

Proposal management

View, review, and approve project proposals directly within the platform.

Live project dashboard

360º dashboard displays in-field metrics, audience match rates, and project-level performance data.

Real-time feasibility engine

Generate instant audience availability estimates, pricing, and timeline projections before launching a study.

Self-serve project builder

Configure and launch Sample or Brand Lift projects by selecting geography, attributes, quotas, and more.

Audience balancing controls

Apply census-based defaults and custom attribute balancing to define respondent criteria and distribution.

Reconciliation & invoicing tools

Upload post-field completion files, reconcile survey results, and finalize invoices within the portal.

Dynata+ offers two great ways to use the platform:
Research-grade respondents for standard survey
and tools for measuring advertising impact.​

Sample

Log in, scope, and go. Dynata+ gets you in field fast with full control and respondent data you can genuinely trust.​

Learn about Dynata+ Sample ⇢

Brand Lift studies​

Get a 360º view of how your ads are impacting brand results and purchase intent among your top audiences.​

Learn about Dynata+ Brand Lift ⇢​

Explore related content​

Quick Start Guide for Dynata+

Guide

Quick Start Guide for Dynata+

Get up and running in minutes on Dynata+​

Read the Guide​

Harness consumer intent for smarter audience segments

January 2026

Audience Activation

Harness consumer intent for smarter audience segments

Our latest Audience Trends Guide reveals how consumer resolutions translate into real purchase behaviors and how you can activate high-propensity…

Get the Guide​

Connect with the team

We’re here to help with a project, provide more information or answer
any questions you may have.