A Guide to Leveraging Data and Insights at the Speed of Your Business
In a marketplace increasingly defined by stringent and tightening regulations, volatile and fast-moving markets, and the longer-term financial effects of…
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What you need to know about zero-party data
Read More: What you need to know about zero-party dataZeroth-party data of late has started to be misused in the marketplace as a catchphrase without a clear understanding of…
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How to Ensure Data Quality In Surveys
Read More: How to Ensure Data Quality In SurveysThere are two types of data quality issues we seek to identify via in-survey quality control questions. First, there are…
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10 Mobile-First Survey Design Best Practices
Read More: 10 Mobile-First Survey Design Best PracticesIncorporate these 10 tips into your next mobile survey to best optimize your market research. 1.Remember the reality of the…
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10 Tips to Shorten Your Survey Length
Read More: 10 Tips to Shorten Your Survey LengthDynata research conducted over the past decade across multiple cultures and countries shows that respondent attention diminishes after about 20…
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Why agile, real-time brand tracking is more critical than ever
Read More: Why agile, real-time brand tracking is more critical than everBy: Nancy Brigham, Ph.D. – VP & Head of Research Science, Dynata The Rise of the Empowered Consumer and the…
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Technology’s Role in Preventing Fraud
Read More: Technology’s Role in Preventing FraudBy: Bob Fawson, EVP, Business Strategy, Dynata & Steve Piotrowski, Director, Panel Data Management for Dynata While…
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The New Dynamics of Online Sample Quality
Read More: The New Dynamics of Online Sample QualityBy: Bob Fawson, EVP Business Operations, Dynata Today’s highly competitive marketplace demands market research agencies to deliver meaningful insights to…
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Quality Fit for Purpose: Finding the Quality “Sweet Spot” for Today’s Online Research
Read More: Quality Fit for Purpose: Finding the Quality “Sweet Spot” for Today’s Online ResearchBy Pete Cape, Director, Global Knowledge Introduction Data quality dominates online research industry conversations – yet the industry has never…
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The Key to More Successful Product Research? Augmented Reality and Physiometric™ Data
Read More: The Key to More Successful Product Research? Augmented Reality and Physiometric™ DataBy: Ashley Campbell Director, Product Sales With market competition increasing rapidly, brands face pressure to get the right products into…
