Dynata’s Global Trends Report Special Edition: COVID-19 is a special edition of our flagship consumer trends report, exploring the changes in consumer attitudes and behaviors brought on by this pandemic. Spanning 14 countries, the report leverages Dynata’s global scale, deep relationships with consumers, and the largest fully-permissioned first-party data set in the industry, to help you understand changes in consumer behaviors and attitudes during COVID-19.
In uncertain times, this special edition of our Global Trends Report will deliver the insights you need to make the most effective decisions as consumer trends evolve in response to COVID-19.
In episode one, explore the question on everyone's mind: when will the COVID-19 crisis end? Dive deep into consumer predictions from around the world.
In the second episode of the global report, discover the influence of COVID-19 on economic attitudes and social behaviors.
The third episode explores consumer knowledge of COVID-19, the signs of illness and which sources are most popular - and most trusted - for information.
Dynata is updating a weekly tracker delivering a visual deep dive across six key consumer trend areas – Economic, Consumer Purchasing & Lifestyle Choices, Health & Healthcare, Information Sources & Trust, Social Behaviors & Customs, and “When Will It End” – tracking how each indicator changes and evolves over time. The tracker will be posted here on a weekly basis; check back regularly for a dynamic look at the factors influencing the choices consumers are making during this unprecedented time.
Economic worry is up, and so are preventative behaviors. Anxiety over healthcare system capacity is on rise, and people are now convinced the pandemic will be a long haul. Check out this week's tracker for more details on these, and other, consumer attitudes and opinions.
Levels of concern are down in Australia and the UK and the US are seeing a rise in online shopping. Approval of government action is rising whilst most countries are becoming more pessimistic that it will be over soon. Check out this week's tracker for the latest insights on global consumer attitudes and opinions.