CASE STUDY

From DIY studies to fully serviced multi-country trackers, Dynata supports Edgard & Cooper’s needs for agile research.




Edgard & Cooper sought to extend the capabilities of its newly formed Consumer & Market Insights (CMI) team whilst retaining maximum flexibility. This meant strengthening its ability to quickly access robust, high-quality data and insights for strategic decision making, by conducting a wide range of research studies in a scalable manner – from basic surveys to complex methodologies.

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