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A Guide to Leveraging Data and Insights at the Speed of Your Business
In a marketplace increasingly defined by stringent and tightening regulations, volatile and fast-moving markets, and the longer-term financial effects of…
The Double-Edged Sword of Generative AI: Mitigating the Risks of Respondent Fraud
Tammy Rosner Director, Data Quality The explosion of mainstream access to generative AI tools has led to a lot of…
CES 2024: Four AI Trends on CMOs’ Minds
Steven Millman Global Head of Research and Data Science, Dynata If there’s one thing about the 2024 Consumer Electronics Show…
2024: 5 Predictions for a Generative Leap in Market Research
Steven Millman Global Head of Research and Data Science, Dynata Buckle up, market researchers. If you thought the explosion of…
Informing IPC’s postal delivery strategy for e-commerce
International Post Corporation (IPC), the leading service provider of the global postal industry, wanted to better understand the impact of…
How to guarantee the quality of online surveys
By Maxime Le Bescond,VP Sales, Dynata France While most survey respondents are engaged and honest in their answers, those who…
Make research-powered assessments throughout the investment cycle
Global economic recovery continues to face disruptions, prompting increased scrutiny of deals. New technologies and products might be intuitively exciting,…