First-party survey data connected to digital behavioral data for a 360-degree view of people
SamplePlus® Meter combines digital behavioral research (consumers’ online, app and search behavior) with our high-quality, opted-in panel data to help you identify specific audiences and understand customer touchpoints along the path to purchase.
Our actively managed data encompasses millions of people globally with thousands of profile attributes collected directly from individuals. Combined with activities such as search terms, app usage, and website visits collected from a variety of devices, SamplePlus Meter provides more reliable data for precise audience selection and near-real-time feedback on where and how consumers search.
SamplePlus Meter provides precise audience selection and near-real-time feedback. This innovative permission-based solution collects unique global digital behavior data including:
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