By Jackie Lorch, VP of Global Knowledge Management & Pete Cape, Director, Global Knowledge Introduction Data quality dominates online research industry conversations – yet the industry has never clearly defined what it is and where it starts. That lack of definition is just as much of a contributor to poor results as bad data itself…
Year: 2021
While this younger investor audience is fully embracing emerging and alternative assets, they are hiring financial advisors to manage their investment portfolios at a higher rate than Gen Xers and Boomers.
‘I would like to congratulate both Rolex for the distinction as the UK’s number one consumer Superbrand and the brands that appear in the top 20 list; they all exemplify their adaptation to the changing consumer behaviour during another challenging year.,’ said Andrew O’Connell, UK Managing Director at Dynata.
The survey finds that U.S. workers increasingly value enhanced cleaning of the workplace and feel safer seeing professional cleaners onsite a sentiment shared by both vaccinated and unvaccinated Americans.
Acquisition will add ability to optimize messaging and delivery to targeted audiences for maximum campaign effectiveness Dynata, the worlds largest first-party data platform for insights, activation and measurement, announced it has acquired Ameritest, a leading brand and advertising research consultancy. Recommended AI News: Convious Raises $12M To Grow Its AI-Driven Ecommerce Platform For The Experience…
The study, which polled 1,000+ U.S. consumers over the age of 21, revealed a significant shift in how consumers engage with and value fintech solutions. Following pandemic lockdowns, the majority of consumers (66%) now believe that fintech solutions are a necessity for personal finance, not just a nice-to-have, up from 41% in Blumberg Capital’s 2020…
In fact, investors under 55 are likely to pay for their schooling or fund a new business venture by using their investments, a survey by Select and Dynata found. Over half of respondents aged 18 to 54 reported that they invest to fund a business, while over half of 18- to 34-year-olds and nearly half…
A new survey conducted by Select and Dynata found that nearly half of women investors (41.80%) identify as beginners. On the other hand, only 26.80% of men call themselves beginner investors.
The right sample size for a research project depends on the desired accuracy It is important to know how the results will be analyzed when setting a sample size Note: In this blog “sample size” refers to the number of completed interviews. How big does your sample size need to be to get results that…
Perceiving ambiguity in health information—that is, uncertainty elicited from believing information lacks credibility, reliability, or adequacy—is typically associated with pessimistic appraisals (e.g., high perceived disease risk) and behavioral avoidance. We examined the effect of ambiguous health information about COVID-19 on health cognitions and vaccination intentions, and tested a “normalized-uncertainty” intervention.